Feb 18, 2021
In this episode Mark interviews Judith and Michael Anderle of
LMBPN Publishing.
This episode's sponsor.
You can learn more
about how you can get your work distributed to retailers and
library systems around the world at starkreflections.ca/Findaway.
Prior to the interview, Mark shares a personal update on the
forthcoming release of Fear and Longing in Los
Angeles and the ongoing work being done on Wide
for the Win. He also talks about the benefits of PLR
(Public Lending Right) programs.
In their conversation, Judith, Michael, and Mark talk about:
- How they each got started in the business of publishing
- Michael's first 90 days of writing and publishing
- Judith's background in the medical and pharmaceutical industry
and how she made Michael create a profit/loss statement for the
following year for LMBPN before she decided to step in and run the
company
- How calculating the earnings of $7.50 per book per day led to
the idea of the 20Booksto50K methodology, movement, and Facebook
Group
- Judith's inkling for fashion and how that led to the company
name LMBPN (London Madrid Barceloni Paris New York - the fashion
capitals of the word) and how the complexity of the company name
provided a "great, people will talk about it" essence
- The "Disruptive Imagination" tag line for LMBPN and the
multiple pillars represented in the logo itself
- The generosity of spirit in working with authors directly at
LMBPN as well as sharing with the larger author community
- Some of the international authors and employees of LMBPN who
hail from all over the world
- How Michael and Judith have long operated not only within indie
publishing circles, but also traditional publishing venues and
international book fairs
- The recent acquisition of book industry veteran Robin Cutler as
President of LMBPN
- Michael's recent health issues related to hypertension and
other conditions
- The value of knowing yourself, and your nature, as well as
understanding your strengths and weaknesses
- The unofficial "disrupting retirement" behavior of LMBPN
- How Judith never looks at a negotiation as a one-time business
contract, but more about the benefit of the long-term
relationship
- The OPUS-X project and the multi-layers of collaboration for
this wide book launch
- Advice that Michael and Judith would give to the earlier
versions of themselves when first getting into this business
- And more...
After the interview Mark reflects on the ground-breaking changes
that LMBPN is ushering in. He also thanks patrons of the
podcast.
Links of Interest
LMBPN is the
publishing company for the Kurtherian Gambit,
Oriceran, Protected by the Damned and other
Universes. In addition to Michael Anderle, they have have published
in eBook, print, and audio format collaborations with Justin Sloan,
Craig Martelle, TS Paul, CM Raymond, and LE Barbant, Paul C.
Middleton, Amy Hopkins, Ell Leigh Clarke, PT Hylton, Candy Crum,
Martha Carr, Sarah Boyce, A. L. Knorr, Sarah Knoffke, and many
others.
The introductory, end, and bumper music for this podcast
(“Laser Groove”) was composed and produced by Kevin MacLeod of
www.incompetech.com and is
Licensed under Creative Commons: By Attribution 3.0